Your company is unique. You have a brand that is your own, with a particular culture and message that says “This is who we are.”
The mission of PHUSIONMEDIA is to communicate your passion and message to the world. We start by working with you to analyze your market and customer avatar, identifying where their attention is. We then engineer a solution designed to position your brand exactly where your target market is, channeling their attention to your product offering and growing your reach.
We offer a host of solutions to produce an overall strategy designed to achieve your goals, including web design, social media management, advertising campaigns, email marketing, push notifications and more.
Once we have established a strategy and set it in motion, we work consistently to monitor and analyze data, identify areas for increased focus and adjust direction when required to continually produce optimum results.
Honouring our values, we will always maintain open and transparent communication, keeping you informed and up to speed with our progress through thorough reporting and statistics so that you can keep us accountable.
Social Media Management
98% of internet users are active on social media. The result of this phenomenon that is still in its infancy is that it provides companies such as yours the most underpriced marketing opportunity of our era.
The power and impact of social media has forced companies and marketing teams to rethink and recalibrate their entire approach to marketing. While traditional marketing channels can still provide value, the reality of 2019 is that if your comapny is not active and dominating on social media, you are basically becoming irrelevant.
What difference would it make to your business if you could harness the attention of social media and channel thousands of leads to your business?
PHUSIONMEDIA will work with you to identify the key social media platforms where your target audience “lives”, and set up optimized and branded profiles. We then manage your profiles, engaging authentically with the community and building relationships by providing value and presenting your brand and products professionally.
We emphasize AUTHENTICITY in our work as one of our core values. There are many services and online tools which use outsourced gigs and auto-posting bots to automate this service, putting your accounts at risk. We never use automated tools, and always engage personally and organically with your community.
Included in our service is a monthly planned posting schedule with original content, designed to communicate effectively within the context of your target audience and each individual social media platform.
Channels include Facebook, Instagram, LinkedIn, Twitter, Snapchat, TikTok and YouTube.
Targeted Advertising Campaigns
One of the best features of digital marketing is the ability to laser-target your advertising campaigns to reach your customer demographic according to their profession, interests, age, gender, education, hobbies, income, browsing history, buying habits, etc. This allows you to achieve your advertising goals with efficiency, giving you good return on investment.
PHUSIONMEDIA brings a thorough knowledge of various effective paid advertising channels to the table. We will set up advertising campaigns according to your objectives, advising your along the way of best practices and strategies to get the best return.
A good advertising campaign will fast-track your marketing efforts and can bring immediate results and profit when managed well.
Once we have set your advertising campaign in motion, we constantly monitor and analyze the data, tweaking and improving the campaign to optimize results. True to our values, we will always be TRANSPARENT and provide regular feedback and reports so that you can measure our success.
We specialize in paid media through Google Adwords, Facebook, Instagram, LinkedIn and Influencer Marketing.
Mobile Responsive Web Design
In a world where the vast majority of people are accessing the internet and searching for products and services on their smartphones, it never ceases to amaze us that the majority of companies – especially SMME’s and local businesses – still do not have an up to date website. Frustratingly, many who do have a website, do not have one that works on mobile phones.
PHUSIONMEDIA specializes in building professional responsive websites that are designed to showcase your brand and convert visitors into customers.
Our websites are responsive, which means that they are not only compatible with smartphone devices, but designed for them. With 70% of all digital media minutes being spent on smartphones and 60% of consumers saying that they were unlikely to return to a business that had a poor performing mobile website, it is absolutely a necessity for your business.
Our websites will work well and look superb on all devices, automatically adapting to the type of device accessing them (test this out by viewing this website on your laptop, tablet and smartphone). Keeping up to date with internet technology, our websites are professional, functional, secure, and custom designed to achieve your objectives.
Our web design service includes custom web design, integration with social media platforms and lead capture tools, push notifications and email newsletters, hosting, SSL, domain names and email services.
You cannot be effective on digital media without attractive and compelling creative media. PHUSIONMEDIA provides professional graphic design, photography and videography services to complete our offering and give you a comprehensive digital marketing service.
Services include product and event photography, videography, logo design, brochures, graphics for social media and more.